Build loyalty

Protecting your brand from fake content

Abi Schuman Senior Director, Content Management Services

Collect content

What is UGC? The complete guide to user-generated content

Lisa Maccagno Global Content Marketing Manager

Research

AI consumer research: 5 trends to know 

Lauren Venticinque Marketing Communications Manager

Drive conversion

How Bazaarvoice Ratings & Reviews supports best-in-class site performance

Brandon Klein Product Marketing Manager

Drive conversion

Responding to positive reviews: Tips and best practices

Kerry Bridge Director - Global Web and Content Marketing

Collect content

How brands can get the most out of the Influenster App

Emmy Woodthorpe Senior Brand Strategist, Content Acquisition

Drive conversion

4 reasons to implement a question and answer platform on your site

Josh Horton

Long reads

Why you need to build a brand community

Laura Georghiou Global Customer Advocacy Manager

Bazaarvoice culture

Proud to celebrate Pride at Bazaarvoice

Taylor Hertsenberg Field Marketing Manager, North America + Co-chair of B:You LGBTQ+ ERG

Amplify content

Hey, influencers: Here’s how to create a killer Instagram media kit

Caitlin Gallagher Murphy Sr. Manager of Influencer Marketing

Long reads

How to use consumer insights to elevate your marketing strategy

Andrew Brzezicki Global Content Marketing Manager

Long reads

Customer sentiment: What it is, how to measure it, and why

Andrew Brzezicki Global Content Marketing Manager